Jul22546 EU Business News- Benelux Enterprise Awards 2025 Turning Knowledge Into Wonder At the heart of Creative Desk’s work is a belief that education and science deserve more than bullet points and PowerPoints. They deserve to be felt. Whether it’s a cinematic explainer, a hybrid science magazine, or an immersive event, the agency transforms complex insights into experiences that are both engaging and informative. Creative Desk serves the true changemakers in the education and science sectors. In addition to supporting more than 50 primary and secondary SARO schools, the agency also collaborates with leading researchers at Erasmus University Rotterdam, the University of Amsterdam, and Tilburg University. However, that is not all – Creative Desk has also built a reputation for its contributions to implementing groundbreaking initiatives in innovative healthcare and government projects, leveraging its unrivalled expertise to aid the industry’s advancement. One of their guiding principles? Accessibility. “If people can’t access knowledge emotionally or visually, they won’t access it at all,” Joia de Jong, Creative Director at Creative Desk, explains. “We see design and storytelling not as decoration, but as translation with a dash of flair.” A Breakthrough in Science Communication A highlight of Creative Desk’s portfolio is its collaboration with Erasmus University Rotterdam. Together, they developed a recurring series of science communication magazines—each issue tailored to a major research theme. The format blends editorial depth with visual storytelling, using design as a bridge between academia and society. “These magazines aren’t just reports,” Joia notes. “They’re narrative experiences. And they’re deliberately hybrid: part print, part digital, part social. That way, they live in multiple spaces, just like the science they showcase.” Covering themes such as fast fashion, inclusive prosperity, and cultural economics, the series transforms complex, often abstract research into vivid, accessible journeys—designed to inform, inspire, and connect diverse audiences. Events That Resonate—Not Just Impress Beyond print and screen, Creative Desk’s storytelling extends to realworld environments. During the Dies Natalis celebration at Tilburg Best Creative Communication Agency 2025 – Netherlands The creative communication industry is undergoing a tectonic shift. On the one side: the dizzying rise of AI, the flood of picture-perfect content, and a marketplace that seems louder by the hour. On the other hand, a growing hunger for truth, tactility, and authentic human connection. In that tension lies a crucial question: who still dares to be different? Creative Desk, a small but visionary communications agency based in the Netherlands, has carved out a distinct path. Specialising in education and science, and known for its flair in cinematic storytelling and strategic co-creation, the agency has just been named Best Creative Communication Agency 2025 – Netherlands by EU Business News. This recognition is more than a title—it’s a signal that substance still matters. In a crowded market, Creative Desk chooses clarity over clutter, meaning over marketing. Contact: Joia de Jong Company: Creative Desk Web Address: www.creativedesk.nl Jun25163 University, the agency transformed the university’s grand hall into a Fabrique des Lumières-like spectacle, visualising the theme of broad prosperity across every surface. “Using state-of-the-art wall projection, we created a multisensory world where science and beauty converged, bringing every wall and surface to life,” Joia explains. “Researchers shared not just data, but the personal meaning behind their work. And that vulnerability opened up a real connection.” The agency’s collaboration with Tilburg University is a shining example of how Creative Desk stands out in a market oversaturated with loud noise. Creative Desk believes in beauty – mainly when it serves a story – and that real beauty emerges when substance and form work in perfect harmony. This belief drives the agency to work in co-creation with its clients, always acting as equal partners. Balancing AI with Authenticity Like many in the creative field, Creative Desk has witnessed the rapid rise of artificial intelligence. AI has enabled the generation of powerful visuals and narratives at unprecedented speed and scale. For one of their science magazines—focused on fast fashion—the team used AI to create a haunting image: a Black
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