Irish Enterprise Awards 2022

48 EU BUSINESS NEWS / Irish Enterprise Awards 2022 Feb22587 Sabrina Viot is a digital transformation freelancer helping her clients get their foot in the door of the new digital age. With the pandemic having accelerated the shift to online trading for somany different professionals, industries, andmarket segments, it is no longer viable for a company looking to grow in anymeaningful way to not have an online presence. Thus, Sabrina’s goals are to help her client achieve their business andmarketing goals with efficient automated sales and lead generation systems so that they can reach their market segment, show their market how their solutions will resolve a challenge facing them, and deliver all of this in a way that reflects the client’s core principles and values. In the world of digital marketing, outreach can be the thing that makes or breaks a business, especially in a post-pandemic world. A company without a digital footprint will find it difficult to grow in any significant way. Thus, Sabrina Viot is a digital marketing strategist and specialist in marketing automation acting as a head of marketing for her clients. Using cutting edge digital strategies, Sabrina is helping her clients reach their business and marketing goals by implementing proven sales systems & efficient automations, so they bolster their sprint from the starting blocks. Led by exemplary mind Sabrina Viot, the business works successfully with services businesses, SMB, and coaches helping them acquire a strong online presence and further growth through a 4-step framework that strategise, implement, measure, and optimise so businesses get the best ROI possible. Sabrina’s exceptional trainings, knowledge, and hard work has ensured that clients can benefit from comprehensive, and empathic solutions, all of which put the client’s goals at the forefront of concerns. Sabrina’s skills and experience helped a Fitness Studio moving online through the beginning of the pandemic resulting the business receiving the award of Businesswoman Of The Year 2020 for Business transformation by the Local Enterprise Office, Ireland. Having made herself such a linchpin of digital marketing in her industry, and a partner to many of her clients in their continued digital evolution, she has secured her place as a front-running voice in the prevailing online epoch that has further come into fruition because of the pandemic. Working with authenticity, dependability, and in-depth knowledge, her trainings and certifications cover multiple facets of Digital Marketing from direct response copywriting to design via strategy. Critically, her specific focuses champion putting one’s best foot forward in the market, showing end customers, the solutions on offer and how they can help to resolve various challenges for said customer. Utilising technology to implement tailored automation services where possible, Sabrina also strives to take the human error out of digital marketing. This automation philosophy is something that is still somewhat unheard of in the industry! With a digital store offering self-study courses, templates, cheat sheets, digital planners, and more planned for release in the coming year or so, Sabrina will have a new way to share her knowledge and experience. She promises to continue working to transform her client’s digital presence for the better. Company: Sabrina the Digital Witch Contact: Sabrina Viot Website: sabrinathedigitalwitch.com Marketing Automation Expert of the Year 2022: Sabrina Viot

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