8. Jan23609 Most Customer-Focused Insurance Broker 2023 My Life Insurance (My Life) is a family brokerage firm which has been helping families protect themselves against the bad things that can happen in life for more than 40 years. Offering services such as protection insurance, retirement planning, and general financial advice, My Life’s mission is to be the broker of choice for people who want to protect their family, and the firm believes that it can offer a unique approach that helps it to deliver better outcomes to its clients. “Everyone has a doctor, a butcher, a barber, but they should have a go-to broker too!” explains Managing Director, Darragh O’Connor. “As a family-run entity, our core values are to treat every client like a member of our family too, and to treat everyone individually.” The O’Connor family has built the business and advise process on the following three pillars: personalised recommendations, lowest price guarantee, and long-term relationship building, which has stood it in good stead over the years, particularly through the Covid-19 pandemic. “We know every person and every family are unique in their own great way,” Darragh continues. “No two are the same. That is why we will not take a one size fits all approach if advising you. We will take the time to get to know what and who is important to you.” By helping clients to craft a personalised Family Protection Insurance Plan they can rest assured that their families will be taken care of should they die, get diagnosed with a serious illness or if they are unable to work due to long term illness. Likewise, My Life also aims to develop a relationship over time, touching base on an ongoing basis to make sure all of its clients’ plans are still suitable and fit their family needs. The company can manage all claims on its client’s behalf too, meaning it is a onestop-shop for all things ‘life insurance.’ Working with Ireland's leading life insurance companies, My Life Insurance is a brokerage firm with a difference. Treating its clients much like its extended family, the company is committed to ensuring peace of mind through its expert advice and policies. Darragh O’Connor tells us more as it celebrates a win in the Irish Enterprise Awards 2023. The team at My Life has a combined experience of more than 100 years’ of advising families how best to protect themselves and prides itself on the relationships it builds with clients. Darragh himself is a qualified Financial Advisor with many years’ worth of experience advising both personal and corporate clients in all areas of Personal Financial Planning. He has gained vast experience working for some the largest financial services providers in Ireland as well as specialist boutique advisory brokerages too. Recently, Darragh and his My Life family have noticed emerging trends of late, particularly since the Covid-19 pandemic struck as people become more aware of their own mortality. “More people are becoming aware of just how precious and fragile life is,” he states. “And the fact that we might not be here when our family still needs us. They are much more savvy options when it comes to looking after their finances and protecting their families against the bad things that can happen.” Being based in Ireland, and Dublin in particular, is highly beneficial as it means that the firm can have multiple locations where team members can travel with ease to meet clients in various different offices. “With a great availability of workforce, and the Irish public generally being very easy going and willing to listen to people for advice, we are doing very well as a company,” elaborates Darragh. “Our company also has a very unique culture whereby we treat our staff as the most important entity in the company. Directors and business owners come second! That’s why the staff work a four day week while the owners don’t get away with that!” This refreshing approach to looking after its staff members sees My Life celebrating successes regularly and enforcing a ‘no Contact: Darragh O’Connor Company: My Life Insurance Web Address: www.mylifeinsurance.ie
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