Q2 2019

EU BUSINESS NEWS / Q2 2019 31 will take more than an approach focused only on the seating, for example: comfort will be smart too, the cockpit becoming the thinking organ that manages and optimises the user’s experience of the car to the smallest details.” Sébastien Brame predicts. Car-sharing, a minority activity Car-sharing is a concept often associated with ideas about the car of the future, and yet despite a lot of press coverage, Safety and Eco-Friendliness: Top Priorities for Future Cars Say Europeans it remains a minority activity in the UK and the other countries surveyed. Just 4% of UK respondents rate it among the top three most important characteristics of the car of the future, although in London this climbs to 7% of respondents.