28 EU BUSINESS NEWS / German Business Awards 2022 , Best Email Marketing Agency 2022 As a digital agency for email marketing, search engine marketing, and even social media advertisement, Idee & Liebe is a company that has been driven by customer satisfaction as its foremost tenet. Critically, its has built itself up with the customer as its driving force, having become what they have made of it over the course of its years in operation; therefore, it is now a company that perfectly reflects ‘the four P’s’ that create goodmarketing in the macro scale. As a company led by its four core principles, Idee & Liebe operates with purpose, passion, progress, and persistence at its core. Nominally, it offers a holistic and comprehensive attitude to digital and email marketing by committing itself fully to finding the best and most actionable solutions for its clients, all of which will have been developed with their end goals and ambitions in mind. With its fearless enthusiasm encouraging the unapologetic following of one’s dreams, it wishes to remind its clients that growth is never comfortable, and that resilience in the face of challenge is just another part of development and forward progress. Persisting in the face of turmoil is something that Idee & Liebe is very good at, and it hopes to foster this kind of ironclad perseverance in its clients by helping them put their best foot forward. After all, by attracting the good will of its market segment, a company is far more able to pursue success without fear. Therefore, since its founding in 2018, Idee & Liebe’s friendly local setup welcomes clients to a warm and welcoming digital office, operating 100% remotely in order to discuss cultivating a healthier online footprint from the comfort of a client’s own home or company HQ. Indeed, with the staff who man it enjoying a positive internal working culture, its existing use of remote work served it well during the pandemic, allowing staff and clients alike to continue business as usual whilst not compromising health and safety. Moreover, this digital marketer has been able to remain afloat in Germany during landmark changes. Which many of these changes presenting unique new challenges to businesses across all manner of different verticals, rendering past marketing messaging obsolete and catapulting other kinds of messaging into the spotlight, it promises to Sep22355 take care of each business as an individual and unique entity. Indeed, this shows how it doesn’t utilise a ‘one size fits all’ approach to marketing, instead allowing them to dive into the nitty gritty of the client’s ambitions in order to forge a bespoke roadmap to success, giving the client the peace of mind that their digital marketing is in the best hands. Believing in the philosophy that people should work to live, not live to work, it champions positive work-life balance at every turn, turning its office into a social area and meeting point that hosts casual get togethers for its staff so that they can retain social ties even though they’re working from home. Thus, it has made itself a front-running national entity and a truly great place to work. Having closed a corporate deal with a human resources expert in 2023 in order to allow it to improve its future recruiting campaigns with great advertising, pre-assessments, and candidate profiling, it is exciting to announce its social recruiting brand ‘Kopfgeldjager’ will begin operation soon, slated to hit the market in Spring of next year. Company: Idee & Liebe Contact: Matthias Löb Website: ideeundlie.be
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