8. Most Innovative Software Development Company - North Germany customQuake develops modern, intuitive browser-based and data-driven software products for customers in the fields of complex ecommerce solutions and digital twins. As the company celebrates its success within the German Business Awards 2022, we speak to Managing Director, Markus Meyer-Westphal to learn more about how its products help its customers. customQuake designs and implements cloud-based applications that enable customers to digitise their business processes. To create these, its team develops and connects multiple system interfaces to an individual project platform – and the results are efficient and smooth digital ecosystems for online selling or monitoring industry or infrastructure. Markus gives us a further insight into how the team takes each project on: “We listen, understand, and then implement the best possible solution in an agile way. We map our customers’ business processes in a digitally-optimised way. And we anticipate the future impact of today’s requirements.” He continues, “We show passion for outstanding sustainable software applications in the specific fields of ecommerce and digital twins. We are authentic and open-minded in cooperation with our partners and clients, which makes us excellent contributing personnel in the concept and development phases. And, finally, we are guided by reliability. Our teamwork results in convincing results and award-winning software deliverables.” “We at customQuake are driven by the will to develop ourselves with projects and customers every day. This is a founding principle that hasn’t changed since day one.” There is the association, too, between high quality and “made in Germany”, which is more commonly connected to the German mechanical engineering and automotive industry. Markus explains, “The software development branch emancipated and got an excellent reputation in the world. Not only the SAPs but also great ecommerce software platforms like the Munich-based commercetools, which we have been a partner of since the very beginning of the company. commercetools is one of the most modern headless ecommerce engines in the world, positioned as a leader in digital commerce by analysts like Gartner and Forrester.” In Northern Germany, especially Hamburg, customQuake is focused on developing excellent ecommerce solutions throughout Germany. Hamburg is also a city with a lot of engineering around VR and AR, an enriching location for this company that is well-established in delivering in-demand AR- and VR-based projects in the fields of digital twins and smart assistance. Every team member at customQuake contributes to each stage of every project, with everybody being allowed to make decisions. At the same time, the company welcomes mistakes, with Markus saying, “We never develop alone; at least four pairs of eyes will review source code. Everybody understands that errors make us stronger. With this freedom, everybody is willing to take responsibility. This makes people at customQuake the most valuable resource we can provide in a project.” He adds, “We are not keyboard rattlers. When we develop software, a large part of it is understanding the client’s objectives and developing technical concepts to provide the best solution possible. Therefore, we live a participative approach in software development from the very beginning. “Our tools are paramount. Not only hardware and software, but our team working and code sharing sessions are mostly online – and this not only since the Covid-19 pandemic. We’ve had home office regulations way before the pandemic. Given this, it is crucial that we engage mostly highly talented or project experienced backend, frontend and fullstack developers and architects as well as technical consultants and technical project managers with experience in agile software development.” Now, the customQuake team are basking in the glory of their awards success, being no stranger to prestigious awards and prizes. Among these, the Deutscher Digital Award and the international buildingSMART award for the smartBRIDGE Hamburg project, the digital twin of Hamburg’s famous landmark and harbour bridge, the Köhlbrand Bridge. The project combines a data-driven Industrial Internet of Things (IIoT) platform being served by data from 520 sensors and other data sources together with a modern and intuitive 3D experience of a digital representative of the bridge. Bridge managers intuitively and visually explore condition indicators while bridge test engineers may drill down to the last single sensor data. The smartBRIDGE digital twin enables predictive maintenance, a business objective to support the so-called mobility 4.0. With smartBRIDGE Hamburg, the team developed a “gold standard” example of a digital twin in the infrastructure area. It brought customQuake into research projects of the German ministry of transportation and combines its passion for software engineering and modern user interfaces. So, what’s next for the customQuake team? Markus shares, “In general, we are focusing further on content-driven ecommerce solutions and will extend the digital twin unit of our company. The demand on professional VR and AR solutions is growing; we recently partnered with important software manufacturers in this area and will go on with two large scale research projects for the German ministry of transportation. Thus, combining IIoT, digital twins, and VR/AR will be one of our main objectives.” Company: customQuake GmbH Contact: Markus Meyer-Westphal Email: [email protected] Website: www.customquake.com Oct22550
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