9th April 2024

Microneedling CEO of the Year 2024: Michael Tomerius

Dermaroller has been a trailblazer in skincare since 1999, introducing the world to the revolutionary concept of microneedling with its Dermaroller tool.

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Microneedling CEO of the Year 2024: Michael Tomerius
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Dermaroller has been a trailblazer in skincare since 1999, introducing the world to the revolutionary concept of microneedling with its Dermaroller tool. This innovation has not only set new benchmarks in skin rejuvenation but also showcased the company’s commitment to quality, as evidenced by the prestigious ‘MADE IN GERMANY’ seal adorning its range of beauty solutions – serums, cleansers, moisturisers, and face masks. These products are meticulously designed to complement the Dermaroller, enhancing skin health and vitality. At the forefront of such remarkable innovation is CEO, Michael Tomerius, and we learn more about the revolutionary contributions of himself and his team towards the skincare industry as we know it today.

“Medically sound, innovative in development, and an effective interplay between our original microneedling roller and high effective ingredients.”

It was in the year 2000 that Dermaroller (then named H. Leibl Ets) established its microneedling patent, revolutionising the skincare industry forever, and in 2005 going on to achieve ISO 9001:2000 certification to underscore its quality and excellence guarantee. In 2008, Dermaroller Deutschland S.a.r.l was formed with Michael Tomerius becoming CEO, and the company also obtained ISO 13485 certification that year. By 2010, Dermaroller GmbH had been launched to drive further innovation and growth, from there, growing its product portfolio and expanding across the globe to China, the USA, and the UK.

At the time of writing, Dermaroller has, from its Wolfenbüttel headquarters, sold 738,476 patented, certified, original products to 39,978 satisfied customers. Indeed, the company has come a long way in almost a quarter of a century, having spent years researching and developing its products, and built a strong reputation as a trusted brand that is now distributing to over 50 countries. This is all owed to the team’s extensive scientific experience and expertise, combined with a passion and robust commitment to quality, research, and innovation. The company is constantly working towards elevating the standards in medical aesthetics, while ensuring it provides its customers with only the very best to safely enhance their beauty and wellbeing.

“We have been providing visible results and a completely new skin feeling for 20 years with our in-depth expertise in skincare and beauty. Everything for our skin. We deserve to feel good in it. Skin is our mission. We know the different needs and what is important for each skin type. That’s why we have developed different skincare concepts and are constantly researching new approaches. This is what we work on – every day. For visible results.”

The essence of Dermaroller’s breakthrough lies in its iconic product, which employs 162 precision-engineered stainless steel microneedles. These 0.2mm microneedles expertly penetrate the epidermis at a perfect 90-degree angle, stimulating blood circulation and facilitating the removal of dead skin cells. This process not only purifies the complexion but also maximizes the skin’s ability to absorb vital nutrients from skincare products. Remarkably, the Dermaroller offers this transformative skin therapy with minimal discomfort, a testament to its superior design and quality.

The profound impact of Dermaroller’s microneedling technology is vividly reflected in the enthusiastic testimonials from users worldwide. Customers celebrate the visible enhancements in their skin’s texture and overall appearance, attributing these improvements to the Dermaroller’s exceptional quality and efficacy. These testimonials underscore the transformative potential of Dermaroller’s offerings, reinforcing the company’s reputation as a pioneer in skincare innovation.

One customer who has been using Dermaroller and seeing a noticeable difference in their skin’s appearance says, “The Dermaroller is an absolute must-have for anyone looking for effective skincare. The quality is top-notch, and the results are impressive. My skin has visibly improved.” Another, who is equally elated, comments, “It’s so easy to use, and the results are incredible. My skin looks tighter, smoother, and just healthier. I would highly recommend it!” Someone else adds, “The application is a breeze, and the results speak for themselves. My skin looks much fresher and younger. I would recommend it to anyone looking to do something good for their skin.”

Also, for any professionals who are looking to get their hands on Dermaroller to provide microneedling treatments to their patients, the company has options available including XCellarisPro Twist, eDermastamp LS, and Medical Dermaroller, which can be explored here [LINK:].

Then, there is its series of skin-loving products, whether moisture and collagen boosting serum, hyaluronic acid, intensive hydration mask, anti-cellulite cream, lipopeptide and vitamin A anti-ageing night cream, or gentle cleanser. It also goes on to offer skincare sets made up of products that are formulated to resolve a particular skin complaint, such as blemishes, dryness, sensitiveness, or large pores.

One customer using Dermaroller’s face masks shares their delight: “I have very sensitive skin that needs a lot of care. That’s why good care is very important to me. I often react rather sensitively to creams and masks, but that is not at all the case with this mask. It feels very pleasant on the skin and provides plenty of moisture. A particularly pleasant effect is that it is slightly cooling. It is a real blessing after extensive sunbathing. As a little tip, there is always a small amount left in the sachet after removing it; simply mix it with the day cream.” Meanwhile, another Dermaroller skincare enthusiast enthuses, “For me, the best hyaluronic acid on the market.”

Furthermore, there is another cutting-edge device available from Dermaroller: The Beauty Mouse, a microneedling tool specially designed to target common problem areas such as the abdomen, thighs, and bottom. With 0.2mm stainless steel microneedles, this tool promotes blood circulation and can enable smoother, firmer skin across the body. Available, too, is the Roller Cleaner which can be used to wash the Dermaroller and The Beauty Mouse so as to ensure hygienic application.

So, now we’ve got to know the company, it’s time to introduce the visionary man leading it all. For 15 years, Michael Tomerius has been at the helm of Dermaroller. The ascendancy of Dermaroller in the global skincare market is inextricably linked to the visionary leadership of CEO Michael Tomerius. Over the past 15 years, Tomerius has transformed Dermaroller from a modest family-owned business into a global entity with an expansive footprint. His journey from a medical technology enthusiast to the helm of Dermaroller is a narrative of relentless dedication to excellence and innovation. It’s under his guidance that Dermaroller has continued to uphold the ‘MADE IN GERMANY’ mark of quality, a reflection of the brand’s unwavering commitment to delivering unparalleled skincare solutions.

Michael’s career began in medical technology during his training at a wholesale and foreign trade merchant. Later, he worked for several global companies including Fisher & Paykel, Spacelabs Healthcare, and Olympus. This experience, particularly that which was gained in the international environment, gave him the confidence to develop Dermaroller into a global player.

It’s Michael Tomerius’s strategic vision and leadership that have propelled Dermaroller to the forefront of the skincare industry, meriting recognition with the esteemed CEO of the Year award. His foresight and dedication have not only shaped the company’s trajectory but also ensured its products and innovations remain in a class of their own. Tomerius’s leadership style, characterized by innovation, quality focus, and a commitment to customer satisfaction, has been pivotal in Dermaroller’s success.

With an eye on the future, Dermaroller is actively expanding its global presence, targeting strategic markets like the USA and mainland China. The company’s pursuit of FDA approval for new products signifies its commitment to innovation and regulatory compliance. This forward-thinking approach, combined with efforts in partner management and digital marketing, positions Dermaroller to continue leading the skincare industry’s evolution.

Dermaroller stands at the cusp of a new era in skincare, driven by its pioneering spirit and the visionary leadership of Michael Tomerius. The company’s dedication to innovation, quality, and customer satisfaction forms the cornerstone of its enduring legacy. With a rich history of groundbreaking products and a future filled with promise, Dermaroller is poised to maintain its status as a premier name in the beauty and skincare industry.

This narrative seamlessly integrates the essence of Dermaroller’s innovation, the transformative leadership of Michael Tomerius, and the impact of its products on customers, presenting a cohesive and compelling overview of the brand’s journey and vision. So, what about his own ambitions for the future? Michael shares, “As the sole owner and CEO of the Taranis Group, it is my lifetime achievement that I would like to continue running this until I retire.”

For business enquiries, contact Michael Tomerius from Dermaroller GmbH via email – [email protected] or on their website –

Categories: Articles, European Business News

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